What The Hell Is Branding Anyways? Shut Up With The Branding!

“Branding.” This word gets tossed around on the Internet left and right. It’s clearly an important detail to pay attention to, but more often than not this topic is completely misunderstood.

“Branding.”

This word gets tossed around on the Internet left and right. It’s clearly an important detail to pay attention to, but more often than not this topic is completely misunderstood.

When we got started online, we had mentors showing us the ropes, and everything that they did looked so amazing to our little novice internet marketing eyes that we wanted to be just like them. Well, this is all well and good, but you can’t expect to create “your brand” when you’re looking over the shoulder of the person next to you taking their ideas verbatim. This is part of the confusion that we went through and I can tell you that if you pay attention to this one specific point, you will save yourself a ton of time and countless headaches.  Really when you’re looking at other peoples’ blogs, facebook pages, landing pages, Twitter accounts and so on, you’re doing your research, your due diligence and really getting an idea of what you want to represent.  Be sure you’re taking note of what you like and dislike because these are the ideas that will help you develop your personality and flair that you’re going to represent online. This is where a brand is born. Read More >>